PHONES

TOP 5 SELLING POINTS OF THE REDMI K40 GAMING VERSION

TOP 5 SELLING POINTS OF THE REDMI K40 GAMING VERSION

A few days ago, Chinese manufacturer, Redmi, released its first-ever gaming smartphone. The Redmi K40 gaming version is a device that comes with a couple of features that makes it attractive. According to Lu Weibing, general manager of the Redmi brand, the target sales of this device is 1.7 million units. This is about the same number of gaming smartphones that were sold in China last year. However, what are the features of this smartphone that will give it such sales? We look at the top 5 selling points of the Redmi K40 gaming version.

Redmi K40 gaming version

1. REDMI K40 GAMING VERSION DESIGN IS DIFFERENT

Generally, the Redmi K40 gaming version comes with an e-sport style. All elements on the rear frosted glass are arranged horizontally and it has the word “Fighting” on a central stripe. Furthermore, the binocular-like camera module has two words including “Freezing” and “Speediest”. This shows that the device is quite radical in terms of heat dissipation and performance.

Redmi K40 gaming version

As a gaming phone, how can RGB light strips be absent? There are two curved light strips on both sides of the triple-camera module. These lights flicker during charging, incoming messages, and games. There is a very cute little design under the triple-camera module. This is the LED Flash which has the shape of lightning, the first of its kind in the industry.

The frame of this device is probably the most unique aspect of this smartphone. The rest of the Redmi K40 series comes with a plastic frame. However, the Redmi K40 gaming version comes with a metal frame. On the left side, there is a pop-up shoulder button that can be activated by flipping a mechanical switch. Furthermore, the left side also hosts the fingerprint sensor of this device.

For gaming devices. the physical shoulder button is more comfortable in actual use. With the X-axis linear motor, it can bring a handle-like operating feel to the game. Furthermore, there is a microphone on the top, bottom, and right sides of the frame. It also comes with 8 antennas thus the connection is always strong no matter how you hold the device.

The Redmi K40 gaming version also comes with the JBL LOGO on the frame, showing its confidence in sound quality. The company has a collaboration with JBL to tune the dual stereo speakers.

  1. TOP PROCESSOR – DIMENSITY 1200 SOC
    This device comes with MediaTek’s latest 6nm flagship processor, Dimensity 1200. Although, it is not common to have a gaming device with MediaTek processors, however, the Dimensity 1200 is quite strong. It even matches the Snapdragon 870 7nm chip which is on some gaming smartphones.

The Dimensity 1200 CPU adopts the latest 1+3+4 three-cluster architecture, and the super-large core frequency reaches 3.0GHz. This frequency is relevant for an instant performance and complex calculations. The 2.6GHz A78 cores are used for long-term operation and high-performance continuous output. In addition, the four 2.0GHz A55 energy-efficient cores make daily light use more energy-efficient.

 

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